The DFW metro is growing so quickly. One of the best things about the rapid growth is that many restaurants open in our area. The latest is one of my favorites - a new Chipotle! The new location in Rowlett is at 3109 Lakeview Pkwy, Rowlett, TX 75088. This trendy location is now open, so stop by with your family!
I am sure that you have all been to a Chipotle before. However, did you know that Chipotle uses preservative/additive-free ingredients? They make it easy to go out to eat without worrying about exposure to hormones, nitrates, food coloring, and other additives. If you follow regularly, you know that I am cautious about my family's meals, avoiding ingredients that contain hormones, nitrates, or additives. It's nice that Chipotle is dedicated to providing healthy food for customers. For instance, here is a quote that I found on their website:
“We have always used high quality ingredients and prepared them using classic cooking techniques,” said Steve Ells, Chipotle Founder, Chairman and CEO. “We never resorted to using added colors or flavors like many other fast food companies do simply because these industrial additives often interfere with the taste of the food. However, commercially available tortillas, whether they are for us or someone else, use dough conditioners and preservatives. I’ve been on a quest for a better tasting tortilla for years, and we finally achieved a tortilla made the way you would make them at home, and they are simply delicious. Ultimately, all of the decisions we make about the ingredients we use are about making the very best tasting food we can.”
Chipotle has long been a pioneer in serving better quality ingredients. This includes the use of local and organically grown produce when available and practical, dairy from cows raised on pasture and meats from animals raised without hormones or non-therapeutic antibiotics. Additionally, none of the ingredients used in Chipotle’s food have been genetically modified. With the introduction of its new tortillas, the company now touts only 51 real ingredients used to prepare all of its food. This is in stark contrast to most other fast food chains where a single menu item can contain 40 or more ingredients — many of which are added flavors, colors, preservatives and other industrial additives.Another thing that I love about Chipotle is that their menu is very transparent. We have some food allergies in our family that I am able to check on their menu here.
In addition to enjoying the food at Chipotle, we love that they encourage healthy habits for our 6-year old. Not only do they have healthy food options, but they also have the "RAD Lands" outreach project. This is an original video series about food for kids between the ages of 7 and 10. The show is available exclusively on iTunes at iTunes.com/RadLands. The unbranded series, created in partnership with CAA Marketing and The Magic Store (the team behind the Daytime Emmy-nominated series “Yo Gabba Gabba!”), features celebrity chefs, musicians and YouTube personalities, and is aimed at educating families about where their food comes from and how it is prepared.
As the mom of a little one, I love that this video encourages him to think about smarter and informed choices about food. This unbranded video has good messages that are presented in an entertaining and engaging way. The main storytelling component of “RAD Lands” is an animated segment called "The Cultivators" that follows a small rebel squad’s epic journey to help save the galaxy’s plants and animals to preserve their access to real, fresh food. The squad is challenged by a nemesis trying to homogenize food across the galaxy and turn it all into highly processed junk food.
Season one will be available exclusively on iTunes in the US and Canada for $4.99, bringing the series to a wide and digital savvy audience on the world’s premium destination for music, TV and movie content. Alternatively, families can download the first episode for free, and the remaining five episodes for $1.99 each. As part of the “RAD Lands” launch and to support school lunches, Chipotle will donate $100,000 to the Chef Ann Foundation, a non-profit organization that works with schools nationwide to provide the tools and resources they need to serve healthy, nutritious, and delicious food to every student, every day.
“RAD Lands” continues Chipotle’s tradition of producing innovative unbranded content focusing on fresh ingredients and a wholesome lifestyle. The series was created by Chipotle in partnership with CAA Marketing and The Magic Store, one of the most respected producers of children’s television and the team behind the popular television series “Yo Gabba Gabba!” The culinary and musical talent appearing in “RAD Lands” includes chefs Amanda Freitag, Michael Voltaggio, and Duff Goldman, along with musicians Neon Trees, Wayne Coyne of the Flaming Lips, Biz Markie and Portugal. The Man, among others.We hope that you have the opportunity to visit the trendy new Chipotle in Rowlett and other locations in the DFW metro!